Shiny foil cards in every pack -- Each Play Booster contains at least one shiny foil card
At the other end of the scale, Aladdin gets you two points (and removes two points from every other player) whenever he defeats another character
Regardless of how much life you lose, drawing an extra card each turn is a strong enough effect that its worth it to take the risk
This is useful because you know there will be a creature to use the equipment right away, and you can almost think of these equipment cards as creature spells when deck building
Barret Wallace Clearly designed for limited, this version of Barret is a decently sized creature with a somewhat useful keyword, and the ability to get some damage through a clogged board
Focus on getting tutors like Jim Hawkins, or discard recursion like I Won't Give In should be more important than keeping an otherwise milquetoast Pirate like Owl just for the sake of having one in your hand